Synology Targets Middle East Growth with Cutting-Edge Data Solutions

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Dubai – Synology, a leading data management and network storage solution provider, hosted its Solution Day 2024 in Dubai this week. The event brought together over 100 IT professionals from across the Middle East to showcase the company’s latest innovations in data management, security, and AI-powered surveillance.

Synology’s focus on the Middle East market is evident in its tailored solutions designed to address the unique challenges faced by businesses in the region. The company’s product line-up, including the ActiveProtect series, Scale-out Solution, C2 Surveillance Station, and AI-enhanced Office Suite, is aimed at enhancing data security, scalability, and productivity.

A Focus on Data Security and Scalability

The ActiveProtect series, a standout product, is designed to safeguard large-scale IT environments from ransomware attacks. It offers robust data protection features such as data immutability and retention policies, ensuring business continuity even in the face of cyber threats.

Synology’s Scale-out Solution addresses the ever-increasing data storage needs of businesses. This solution provides a scalable and efficient way to store and manage large amounts of data, making it ideal for organizations in industries like media, manufacturing, and government.

AI-Powered Innovation

The C2 Surveillance Station, Synology’s cloud-based surveillance solution, leverages AI to provide intelligent video analytics and advanced security features. This solution is particularly useful for businesses with distributed operations across vast geographical areas, enabling them to monitor and manage their security infrastructure remotely.

The company’s AI-enhanced Office Suite aims to boost productivity and collaboration. It offers a range of tools, including word processing, spreadsheets, and presentations, all powered by AI to automate tasks and streamline workflows.

Expanding Footprint in the Middle East

Michael Chang, Synology’s Regional Manager for the Middle East and Africa, expressed optimism about the company’s growth in the region. “The UAE has been a major driver of our success, and we are committed to further expanding our presence in the Middle East,” he said.

Synology’s Solution Day 2024 highlighted the company’s dedication to providing innovative and reliable data solutions to businesses in the Middle East. By addressing the region’s specific needs and leveraging the power of AI, Synology is poised to continue its growth trajectory and solidify its position as a leading player in the data management market.